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Books : Science : Behavioral Sciences
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A New York Times bestseller that has changed the way readers view the ecology of eating, this revolutionary book by award winner Michael Pollan asks the seemingly simple question: What should we have for dinner? Tracing from source to table each of the food chains that sustain us—whether industrial or organic, alternative or processed—he develops a portrait of the American way of eating. The result is a sweeping, surprising exploration of the hungers that have shaped our evolution, and of the profound implications our food choices have for the health of our species and the future of our planet.
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- Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin?
- Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't possibly be caught?
- Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup?
- Why do we go back for second helpings at the unlimited buffet, even when our stomachs are already full?
- And how did we ever start spending $4.15 on a cup of coffee when, just a few years ago, we used to pay less than a dollar?
When it comes to making decisions in our lives, we think we're in control. We think we're making smart, rational choices. But are we?
In a series of illuminating, often surprising experiments, MIT behavioral economist Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. Blending everyday experience with groundbreaking research, Ariely explains how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities.
Not only do we make astonishingly simple mistakes every day, but we make the same types of mistakes, Ariely discovers. We consistently overpay, underestimate, and procrastinate. We fail to understand the profound effects of our emotions on what we want, and we overvalue what we already own. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable—making us predictably irrational.
From drinking coffee to losing weight, from buying a car to choosing a romantic partner, Ariely explains how to break through these systematic patterns of thought to make better decisions. Predictably Irrational will change the way we interact with the world—one small decision at a time.
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Lawyers. Accountants. Radiologists. Software engineers. That's what our parents encouraged us to become when we grew up. But Mom and Dad were wrong. The future belongs to a very different kind of person with a very different kind of mind. The era of "left brain" dominance, and the Information Age that it engendered, are giving way to a new world in which "right brain" qualities-inventiveness, empathy, meaning-predominate. That's the argument at the center of this provocative and original book, which uses the two sides of our brains as a metaphor for understanding the contours of our times.
In the tradition of Emotional Intelligence and Now, Discover Your Strengths, Daniel H. Pink offers a fresh look at what it takes to excel. A Whole New Mind reveals the six essential aptitudes on which professional success and personal fulfillment now depend, and includes a series of hands-on exercises culled from experts around the world to help readers sharpen the necessary abilities. This book will change not only how we see the world but how we experience it as well.
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Since the publication of The Biology of Belief, Dr. Bruce Lipton has received widespread acclaim as one of the most accessible and knowledgeable voices of ?new biology.? The science is called epigenetics?a revolutionary field that shows us how the energy of consciousness is as important in shaping life on earth as DNA and chemistry. In this original author adaptation, Dr. Lipton brings his clarity, insight, and humor to unveiling a profound change in how we perceive the way life works, including: ? How environment?including our thoughts and emotion?controls the character of every cell ? Quantum physics and life: the key to understanding the bigger picture of how mind over matter works ? Cooperation and evolution?moving beyond the ?selfish gene? theory to see that a natural trend toward harmony literally shapes the biosphere ? Why the oft-dismissed placebo effect is really the most powerful healing tool we have, and much more
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The book that says "your body needs old-fashioned animal fats," is a successful challenge to politically correct nutrition and a reason to recall the culinary customs of our ancestors -- includes recipes.
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This practical workbook contains a complete discussion of phobias and anxiety disorders and suggests step-by-step methods of treating them. Each chapter concludes with a summary of "Things to Do" and a list of suggested further reading. Questionnaires, exercises, and charts are featured throughout the book.
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Dr. David Burns is one of the prime developers of cognitive therapy, a fast-acting, drug-free treatment for designed to help the clinically depressed. In The Feeling Good Handbook, he adapts cognitive therapy to deal with the wide range of everyday problems that plague so many (chronic nervousness, panic attacks, phobias, and feelings of stress, guilt, or inferiority). The Feeling Good Handbook teaches how to remove the mental obstacles that bar you from success--from test anxiety and fear of public speaking to procrastination and self-doubt.
Filled with charts, quizzes, weekly self-assessment tests, and a daily mood log, The Feeling Good Handbook actively engages its readers in their own recovery. With a new section on the latest prescription drugs for treating depression and anxiety disorders, The Feeling Good Handbook is an indispensable guide to help change thinking, control mood swings, deal with disasters, and feel better about yourself and those around you.
"A wonderful achievement. The best of what modern psychotherapy has to offer to people suffering from anxiety, depression, and marital problems." --M. Anthony Bates, Clinical psychologist, Presbyterian Medical Center, Philadelphia
"If you are looking for sound, workable advice on how to change your life a little or a lot, this is the book for you." --Robert L. Leahy, Ph.D., Director, Center for Cognitive Therapy, New York
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Five hundred years before the birth of Jesus, a God-realized being named Lao-tzu in ancient China dictated 81 verses, which are regarded by many as the ultimate commentary on the nature of our existence. The classic text of these 81 verses, called the Tao Te Ching or the Great Way, offers advice and guidance that is balanced, moral, spiritual, and always concerned with working for the good.
In this set, Dr. Wayne W. Dyer has reviewed hundreds of translations of the Tao Te Ching and has created 81 distinct essays on how to apply the ancient wisdom of Lao-tzu to today’s modern world. This work contains the entire 81 verses of the Tao, compiled from Wayne’s researching of 12 of the most well-respected translations of text that have survived for more than 25 centuries. Each chapter is designed for actually living the Tao or the Great Way today. Some of the chapter titles are “Living with Flexibility,” “Living Without Enemies,” and “Living by Letting Go.” Each of the 81 brief chapters focuses on living the Tao and concludes with a section called “Doing the Tao Now.”
Wayne spent one entire year reading, researching, and meditating on Lao-tzu’s messages, practicing them each day and ultimately writing down these essays as he felt Lao-tzu wanted you to know them.
This is a work to be followed slowly, one essay a day. As Wayne says, “This will forever change the way you look at your life, and the result will be that you’ll live in a new world aligned with nature. Writing this book changed me forever, too. I now live in accord with the natural world and feel the greatest sense of peace I’ve ever experienced. I’m so proud to present this interpretation of the Tao Te Ching, and offer the same opportunity for change that it has brought me.”
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“No one in this world, so far as I know, has ever lost money by underestimating the intelligence of the great masses of the plain people.” —H. L. Mencken
H. L. Mencken was wrong.
In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications: large groups of people are smarter than an elite few, no matter how brilliant—better at solving problems, fostering innovation, coming to wise decisions, even predicting the future.
This seemingly counterintuitive notion has endless and major ramifications for how businesses operate, how knowledge is advanced, how economies are (or should be) organized and how we live our daily lives. With seemingly boundless erudition and in delightfully clear prose, Surowiecki ranges across fields as diverse as popular culture, psychology, ant biology, economic behaviorism, artificial intelligence, military history and political theory to show just how this principle operates in the real world.
Despite the sophistication of his arguments, Surowiecki presents them in a wonderfully entertaining manner. The examples he uses are all down-to-earth, surprising, and fun to ponder. Why is the line in which you’re standing always the longest? Why is it that you can buy a screw anywhere in the world and it will fit a bolt bought ten-thousand miles away? Why is network television so awful? If you had to meet someone in Paris on a specific day but had no way of contacting them, when and where would you meet? Why are there traffic jams? What’s the best way to win money on a game show? Why, when you walk into a convenience store at 2:00 A.M. to buy a quart of orange juice, is it there waiting for you? What do Hollywood mafia movies have to teach us about why corporations exist?
The Wisdom of Crowds is a brilliant but accessible biography of an idea, one with important lessons for how we live our lives, select our leaders, conduct our business, and think about our world.
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A crash course in the business of learning-from the bestselling author of The Innovator's Dilemma and The Innovator's Solution…
“A brilliant teacher, Christensen brings clarity to a muddled and chaotic world of education.”
-Jim Collins, bestselling author of Good to GreatAccording to recent studies in neuroscience, the way we learn doesn't always match up with the way we are taught. If we hope to stay competitive-academically, economically, and technologically-we need to rethink our understanding of intelligence, reevaluate our educational system, and reinvigorate our commitment to learning. In other words, we need “disruptive innovation.”
Now, in his long-awaited new book, Clayton M. Christensen and coauthors Michael B. Horn and Curtis W. Johnson take one of the most important issues of our time-education-and apply Christensen's now-famous theories of “disruptive” change using a wide range of real-life examples. Whether you're a school administrator, government official, business leader, parent, teacher, or entrepreneur, you'll discover surprising new ideas, outside-the-box strategies, and straight-A success stories.
You'll learn how
- Customized learning will help many more students succeed in school
- Student-centric classrooms will increase the demand for new technology
- Computers must be disruptively deployed to every student
- Disruptive innovation can circumvent roadblocks that have prevented other attempts at school reform
- We can compete in the global classroom-and get ahead in the global market
Filled with fascinating case studies, scientific findings, and unprecedented insights on how innovation must be managed, Disrupting Class will open your eyes to new possibilities, unlock hidden potential, and get you to think differently. Professor Christensen and his coauthors provide a bold new lesson in innovation that will help you make the grade for years to come.
The future is now. Class is in session.
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What is understanding and how does it differ from knowledge? How can we determine the big ideas worth understanding? Why is understanding an important teaching goal, and how do we know when students have attained it? How can we create a rigorous and engaging curriculum that focuses on understanding and leads to improved student performance in today’s high-stakes, standards-based environment?Authors Grant Wiggins and Jay McTighe answer these and many other questions in this second edition of Understanding by Design. Drawing on feedback from thousands of educators around the world who have used the UbD framework since its introduction in 1998, the authors have greatly revised and expanded their original work to guide educators across the K-16 spectrum in the design of curriculum, assessment, and instruction. With an improved UbD Template at its core, the book explains the rationale of backward design and explores in greater depth the meaning of such key ideas as essential questions and transfer tasks. Readers will learn why the familiar coverage- and activity-based approaches to curriculum design fall short, and how a focus on the six facets of understanding can enrich student learning. With an expanded array of practical strategies, tools, and examples from all subject areas, the book demonstrates how the research-based principles of Understanding by Design apply to district frameworks as well as to individual units of curriculum.
Combining provocative ideas, thoughtful analysis, and tested approaches, Understanding by Design, 2nd edition, offers teacher-designers a clear path to the creation of curriculum that ensures better learning and a more stimulating experience for students and teachers alike.