- Watches
- Home and Garden
- UK Electronics
- UK Books
- Health and Personal Care
- UK Sporting Goods
- Clothing, Shoes and Accessories
- Electronics, Gadgets and Computers
- CDs and Music Downloads
- UK Software and Video Games
- UK Toys and Games
- UK Home and Garden
- UK Video Games
- UK Baby Clothes and Accessories
- Books On
- German Electronics
Books : Business & Investing : Small Business & Entrepreneurship : General
-
-
-
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.
The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.
Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
-
Jon Smith was part of the start-up team for one of the UK's most successful on-line businesses and in Smarter business start-ups he reveals the tricks and techniques that helped turn a great idea into a brilliant business. Smarter business start-ups shows how to create a failsafe business plan and expertly guides readers through the intricacies of raising the right finance. Equally importantly, it helps fledgling tycoons through the inevitable setbacks, and shows them how to sustain their passion in the business once the initial excitement is over. Packed full of proven ideas and practical information Smarter business start-ups could make the difference between success and failure.
-
A definitive guide to growing your small business through "Engagement Marketing"As a small business owner, you've always relied on word-of-mouth referrals to grow your business. Thanks to social media—and its nimble partner, mobile technology—it's now easier than ever to turn customers and clients into engaged fans who spread the word about your business across a variety of online platforms. And that's what Engagement Marketing is all about. Written for anyone who owns or manages a small business or non-profit, this book is filled with practical, hands-on advice based on the author's experience of working with thousands of small businesses for over a decade.
You'll learn how to attract new prospects—as well as how to increase repeat sales—using your existing customers and social networks.
- Learn how to create customer experiences that increase positive customer reviews and endorsements
- Get practical advice on how to entice people to join your social networks and run engagement campaigns that increase visibility—and endorsements—for your business
- Understand why engagement is so important—and how you can use it to turn passionate fans in your social networks into tomorrow's new business
- Author Gail Goodman is CEO of Constant Contact, America's leading email and social media marketing company for small businesses
Engagement Marketing will help you make a bigger name for your company, build your network, and reach your goals.
-
In this first new and totally revised edition of the 150,000-copy underground bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed. He then shows how to apply the lessons of franchising to any business whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.
-
-
Many people are not sure whether they are cut out to start their own business. After reading the Start-up Expert's first book 'Get Ready' you will have a better understanding of the challenges ahead and whether you have the character and determination to succeed. You will be reassured that qualifications are irrelevant and read stories about those who succeed against all odds. The book is designed to serve as encouragement and inspiration, while at the same time providing practical advice.
Alistair Milne is a serial entrepreneur and investor who already has 16 years of hands on start-up experience at age 33. Alistair has started more than 6 businesses since founding his first limited company at 17 and he has invested in many more. He moved to Monaco aged just 25 and his businesses currently employ well over 250 people.
Alistair has no degree in business studies or MBA, everything he knows about start-ups has been learned the hard way through running actual businesses from start to exit. He is truly a 'Start-up Expert'.
-
The only official guide to the #1 bestselling financial software
Packed with insider tips and expert advice, QuickBooks 2012: The Official Guide shows you how to set up a comprehensive, well-organized small business financial management system with ease! Find out the most effective methods for accomplishing essential business tasks and customizing QuickBooks for your needs.
Fully endorsed by Intuit, makers of QuickBooks, this official guide provides best practices for tracking finances, managing payroll, processing invoices, controlling inventory, managing sales and expenses, and maximizing the software's features. Run an efficient and successful small business using the proven techniques and time-saving shortcuts inside this authoritative guide to QuickBooks 2012.
- Configure and customize QuickBooks for your business
- Avoid common mistakes
- Enter transactions quickly and accurately
- Manage accounts payable and receivable
- Set up and manage inventory
- Track employee hours and manage payroll
- Use Online Banking
- Reconcile bank accounts
- Set up and manage budgets
- Create standard and customized business reports
- Make key business decisions with confidence
Leslie Capachietti, MBA, is a nationally recognized speaker and trainer for Intuit and the Principal of Automated Financial Solutions, an accounting sy
-
The Art Of War by Sun Tzu is timeless wisdom that applies as much to today's boardrooms as is did to a battle in the Chinese countryside. To quote Sun Tzu's The Art of War, "though we have heard of stupid haste in war, cleverness has never been seen associated with long delays." ... "don't delay in adding this beautifully edited version of the Art Of War to your collection immediately." From the battlefield to the boardroom Sun Tzu's leaves you his tremendous legacy for strategy when dealing with any opponent, using The Art Of War.
-
As the hipster classic Craft, Inc. did for crafters, this book will teach all types of creatives illustrators, photographers, graphic designers, animators, and more how to build a successful business doing what they love. Freelancing pros Meg Mateo Ilasco and Joy Deangdeelert Cho explain everything from creating a standout portfolio to navigating the legal issues of starting a business. Accessible, spunky, and packed with practical advice, Creative, Inc. is an essential for anyone ready to strike out on their own.
-
BE YOUR OWN BOSS
“Entrepreneurs enjoy a freedom few ever know. Starting your own business is one of the few remaining paths to wealth—and this book is a valuable road map.”
Robert K. Kiyosaki, Author of Rich Dad Poor DadTap into more than 30 years of small business expertise as you embark on the most game-changing journey of your life – your new business.
This unmatched guide - the best-selling business startup book of all time - offers critical startup essentials and a current, comprehensive view of what it takes to survive the crucial first three years, giving your exactly what you need to survive and succeed. Plus, you’ll get advice and insight from experts and practicing entrepreneurs, all offering common-sense approaches and solutions to a wide range of challenges.
- Pin point your target market
- Uncover creative financing for startup and growth
- Use online resources to streamline your business plan
- Learn the secrets of successful marketing
- Discover digital and social media tools and how to use them
- Take advantage of hundreds of resources
- Receive vital forms, worksheets and checklists
From startup to retirement, millions of entrepreneurs and small business owners have trusted Entrepreneur to point them in the right direction. We’ll teach you the secrets of the winners, and give you exactly what you need to lay the groundwork for success.
-
-
What are the underlying handful of fundamentals that haven't changed for over a hundred years? From Harnish's famous "Mastering a One Page Strategic Plan" process that has been a best-selling article on the web to his concise outline of eight practical actions you can take to strengthen your culture, this book is a compilation of best practices adapted from some of the best-run firms on the planet. Included is an instructive chapter co-authored by Rich Russakoff, revealing winning tactics to get banks to finance your business. Lastly, there are case studies demonstrating the validity of Harnish's practical approaches.
-
-
The Only Grant-Writing Book You'll Ever Need: Top Grant Writers and Grant Givers Share Their Secrets
This book is designed to help nonprofit organizations craft proposals for grants from foundations, companies, and government agencies.
Ellen Karsh, a writer and former director of the Mayor's Office of Grants Administration, in New York, and Arlen Sue Fox, associate executive director for development at Sunnyside Community Services, also in New York, significantly update this edition from 2005 by including interviews with grant makers about how the current economic crisis is affecting their giving and how grant seekers can improve their chances of garnering support.
The book includes a proposal checklist, a glossary of terms, sample grant forms, and a list of Web sites that provide information on grants offered by foundations, corporations, and the government.
—from the Chronicle of Philanthropy
-
Has the "settle-for-less" financial plan become your plan for wealth? That plan sounds a little something like this:
"Graduate from college, get a good job, save 10% of your paycheck, buy a used car, cancel the movie channels, quit drinking expensive Starbucks mocha lattes, save and penny-pinch your life away, trust your life-savings to the stock market, and one day, when you are oh, say, 65 years old, you can retire rich."
Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent FINANCIAL GAMBLE that dubiously promises wealth in a wheelchair.
Accept the Slowlane as your financial roadmap and your financial future will blow carelessly asunder on a sailboat of HOPE: HOPE you can get a job and keep it, HOPE the stock market doesn't tank, HOPE the economy rebounds, HOPE, HOPE, and HOPE. Do you really want HOPE to be the centerpiece of your family's financial plan?
Drive the Slowlane road and you will find your life deteriorate into a miserable exhibition about what you cannot do, versus what you can. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative; an expres
-
The Wisest Book Ever Written...
Complete on Audio...The Entire 81 Chapters (and Introduction to) Stephen Mitchell's exquisite new tradition of Lao-tzu's Tao Te Ching, or Book of the Way -- the xalssic manual on the art of living revered as one of the wonders of the world.Dating from the 6th century B.C., the Tao Te Ching look at the basic predicament of being alive, giving advice that imparts balance and perspective -- serene and generous spirit. The Tao is about wisdom in action. It teaches how to work for the good with the effortless skill that comes from being in accord with the Tao (the basic principle of the universe) and applies equally to good government and sexual love, to childbearing, business and ecology.
-
-
Liz Cassidy, a leadership coach and speaker who runs workshops every week and connects with thousands of people every year, gave up on traditional networking because “it doesn’t work!”
She adapted her natural style to find out what did work and after giving talks on “Networking On Purpose” and getting a huge positive response she developed this book.
Her techniques are basic; but they are effective!
The information and approach contained in this book is priceless for those of you who also decided to give up on networking because you found that traditional networking didn't work for you either.
Cassidy’s step by step formula to creating and building business relationships is simple to follow and to adapt. She covers the 5 steps from breaking the ice to following up effectively.
Her examples provide an insight into how you can develop; not just your network but other peoples as well, and then she shows how to leverage these connections effectively.
She also touches on social networking and how it relates to face to face networking.
However the most important thing you will learn from this book is not the techniques - but the attitude she espouses.
This book is for you if you are: in sales, own your own business or are an entrepreneur and you value a wide network of connections. You understand that opportunities abound from the most seemingly innocuous or casual acquaintances. However, if you have a technical skill and want to network internally in your organisation to gain career advancement then you will find that the techniques included are easily adapted to suit your needs too.
This book is not designed to sit on your shelf or remain passively on your eReader. Cassidy will chivvy you to complete the exercises so that you too can increase the number and quality of your business relationships.