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Books : Computers & Internet : Graphic Design : Typography
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The Typography Workbook is the second in Rockport?s popular Workbook series, practical and inspirational workbooks that cover all the fundamental areas of the graphic design business. This book presents an abundance of information on type?the cornerstone of graphic design?succinctly and to the point, so that designers can get the information they need quickly and easily.Whereas many other books on type are either very technical or showcase oriented, this book offers the reader ideas and inspiration through hundreds of real-life projects with well-crafted type usage that have succeeded, as well as complete and hardworking content including choosing fonts, sizes, and colors; incorporating text and illustrations; avoiding common mistakes in text usage; teaching rules to live (and work) by, and pointing out hints on when to break them.
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Testimonials
"The ultimate typographic tool: a concise, beautiful book that pulls together everything you need to produce great typography."
--Frank Romano, RIT School of Print Media"Clear and elegant...There's no better or more useful introduction to the whole craft of typography."
--Roger Black, Danilo Black, Inc."All you've always wanted to know about type and typography but never dared to ask. Jim Felici brings together a vast amount of knowledge in this book. Must-have!"
--Erik Spiekermann, author, Stop Stealing Sheep (and Find Out How Type Works)This book is about how type should look and how to make it look that way; in other words, how to set type like a professional. It releases the craft knowledge that used to reside almost exclusively in the heads of people working in type shops. The shops are gone, the technologies have changed, but the goal remains the same. This book explains in very practical terms how to use today's computerized tools to achieve that secret of good design: well-set type.
Beautifully designed and richly illustrated, The Complete Manual of Typography is an essential reference for anyone who works with type. Designers, print production professionals, and corporate communications managers can go straight to the index to find focused answers to specific questions, while educators and students can read it as a textbook from cover to cover. You'll find:
- History, basic concepts, and anatomy of good typography, concisely presented and indexed for quick reference by busy professionals.
- Straight-ahead instructions for how to manage fonts, handle corrupted or missing fonts, and find the characters you need.
- Clear, useful explanations of what makes good type good (and bad type bad) .
- Detailed guidance on controlling the fundamentals of type, including measure, point size, leading, kerning, and hyphenation and justification.
- Practical advice on how to fix and avoid composition problems such as loose lines, bad rags, widows and orphans.
- Hard-to-find rules for managing indents and alignments, skews, wraps, expert-set characters, and tables.
- Scores of workarounds that show how to wring good type out of uncooperative word-processing and layout programs.
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What do designers need to know about typography? The answer can be found in this richly illustrated book that examines the varied uses of type in contemporary visual communications. Exploring Typography takes a concise but thorough approach to introducing and examining the principles of typography. Coverage begins with a brief history of type and a survey of how type is classified. Readers then learn about the physical components of letters and the rules of legibility, readability, and style. Subsequent chapters survey the creative use of emphasis, designing effective layouts, using grids, and developing original type styles. Finally, the author examines contemporary challenges in type while introducing terminology and concepts relevant to designing with type in a digital environment.
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* Demystifies Web typography by revealing the secrets of professional developers!
* Shows how to find, select and implement Web typography that will give any site a slick, professional look!
* Demonstrates how to use Cascading Style Sheets and other technologies to control the way type appears on any browser!
* Describes how to make beautifully design sites download super-fast.
* Shows how to set type that wraps around images and other objects on the page.
* Provides professional secrets for increasing type legibility.
* Provides recipes for type special effects that will "wow" site visitors and ensure that they come back for more!
* Includes real-world case studies and examples from top companies.
* Includes interviews with top Web design experts and Web type gurus.
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A guide to understanding and designing a publication's essential typographic elements. Organized by application --text, headlines, subheads, captions, etc. --Type in Use describes and illustrates the principles of designing pages with type and shows how the pros do it with carefully selected examples from a wide variety of current publications. It focuses on the standard type categories used in magazines, newsletters, and in-house documents; the principles can be applied to all print and electronic media. A chapter is devoted to the use of type on Web sites.
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Using desktop computers, graphic designers have vigorously plunged into the waters of typographic experimentation, irrevocably altering the way they approach and translate ideas into visual form. This book offers a range of typographic experiments by leading graphic design professionals and advanced students. Each project is discussed in detail, revealing both methods and rationale. 1,600 illustrations.
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This comprehensive guide to creating and using digital type, both in print and for the web, is an essential reference for students and practicing designers alike. An introduction offers a brief history and discusses font classification, software, and the ways in which the computer has revolutionized typography. A section on good typographic practice provides expert advice on issues such as legibility, contrast, size, line length, line spacing, and justification, as well as guidance on how to lay out type and construct grids.
Step-by-step explanations are provided for creating a wide range of type effects: drop shadows, wood block style, bevel and emboss, gradients, fading type, type on curves, perforated type, and more. Designing type for the screen presents a new set of challenges and topics covered include editable HTML, type as an image, and how to choose fonts, type size, and color. A chapter on creating your own fonts discusses how to get the most out of industry -- standard software -- Fontographer and FontLab -- and describes how to build up letterforms and refine them in Photoshop or Illustrator. Numerous creative approaches to font design discussed here include amending existing typefaces, combining typefaces, and creating fonts out of found objects.
With clear, authoritative text and over 400 diagrams and full-color illustrations, The Complete Guide to Digital Type will inform and inspire designers of all levels of experience.
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Today's computer technologies have allowed for the creation of new spaces for typographic communication. This collection of drawings, photographs,?and typefaces explores some of the ideas that might govern the logic of?three-dimensional type. It presents and analyzes letterforms based on both?traditional and contemporary typefaces, freely mixing historical?references and futuristic aspirations. Author J. Abbott Miller considers?the ways in which letters have become three-dimensional in certain genres?such as signage, and discusses how typefaces have incorporated the?illusion of dimensionality on the printed page.??Dimensional Typography is the first title in our new series?Kiosk Reports. Edited by J. Abbott Miller and Ellen Lupton, this?inexpensive, small-format line of books will explore current ideas on?graphic design, much as our Pamphlet Architecture series does for?architecture.
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Max Bill considered himself primarily an architect, yet he was also an inventive and tireless creator of type fonts and commercial logos, as well as being a designer with wonderful sense of visual humor - not exactly a common feature of Swiss graphic art, as the publisher (also Swiss) points out. This rich monograph gives Max Bill fans an extensive an inspring look at works for which he has received little attention, in the fields of typography, advertising and book design. Dimension: 83/4 x 11 inches, English & German Text, 600 color reproductions.
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Font & Logos provides both an overview of typography and a technical guide for decisions about legibility, font design, the compatibility of type styles, and the function of type within logos. Anyone who loves letters will delight in the myriad forms that appear in the book's diagrams and exemplars
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Typography 23, the only annual devoted exclusively to typography, presents the finest work in this field for 2001. Selected from approximately 2,500 international submissions, the 158 winning designs displayed in this reference are models of excellence and innovation in the use of type. Winners of this latest competition come from books, magazines, corporate identities, logotypes, stationery, annual reports, video and web graphics, and posters. Special indices list full information on the typefaces used, the creative team, and winners of Judges' Choice awards. Of course, each entry is displayed in vibrant color on premium paper.
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There's more to type than meets the eye. Just take a surf on the Web. Typeface designers are marketing their fonts on the WorldWide Web, going beyond the limits imposed by print advertising, direct mail marketing or even HTML.Besides creating outrageous new digital fonts, these typographer are developing new graphic text treatments that don't waste visitors' time with slow downloads for their online catalogs and e-zines. Featuring some of the most imaginative stars on the Web and in the expanding world of type design, experts share their tricks and techniques in this essential sourcebook for creating dazzling typefaces and Websites.
A companion CD-ROM offers royalty-free type, plus links to hundreds of typography related Websites.
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A collection of essays on type design and typography, written by some of the foremost designers and scholars in the field. Appeals to those who use, study, and love type - from advertising designers to desktop publishers, from research bibliographers to just plain discerning readers. TYPE, seemingly a neutral conveyor, can radically affect the meaning and impact of the message. Types covered include the up-to-date and quotidian like ITC Zapf Chancery, Galliard, and Century, as well as little-known but interesting historical faces like Fleischmann Antiqua, Hiero-Rhode Italic, and Hammer Uncial. Here sixteenth- and seventeenth-century type designers like Claude Garamond and Miklos Kis share the stage with the "bit wizards" of our own time like Kris Holmes and Sumner Stone.
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Graphic designers, illustratos and computer users of every level will feast on this eye-popping tour of design's cutting edge. This book celebrates radical typography, a style creating dramatic controversy among designers and artists. It's the old guard vs. the "grunge" typographers, readability vs. a whole look and feel that exudes energy and breaks the rules.